Residencial Safira, 4 Suites in Block 500 of the Southwest Sector
Nowadays, with the world highly connected, the search for a property, whether for investment or to live and reside, demands more and more study and quality information, after all, the greater the flow of data, the greater the need for evaluation and analysis, in order to offer the business the greatest security possible, thus ensuring the success of the purchasing journey. Within the real estate universe, many concepts are, over time, improved and expanded the way in which people perceive value and meaning in their choices, whether these choices are driven by emotional, financial, technical or even intangible and immeasurable criteria, making the purchase decision an ongoing challenge, especially for those who plan, implement and build new real estate projects, aimed at an increasingly well-informed and demanding public when it comes to choosing the ideal property.
Among these most promoted concepts is what we commonly call the “standard” of properties, a classification that guides the pricing and even the communication and marketing strategy of properties, by reinforcing the differences that make that apartment or house a medium or high standard property. But after all, what really makes a property be classified or perceived as a “high standard” property? Let's look at some reasons that make this perception clearer when deciding on this type of property. Check it out below:
1 – Location
A prime location is one of the characteristics considered essential for classifying a property, adding more exclusivity and quality of life, with mobility and quick access to work and essential services, such as schools, hospitals, shopping centers, as well as parks and forests. In addition, factors such as the property's positioning in the region, the view and the security of the location also contribute to adding even more value to the “high standard” concept.
2 – Architectural Set: The façade of a high-end development occupies a prominent position in defining its concept. Its beauty, robustness, harmonious lines and the elements that highlight and mark its personality, combined with the superior quality of the materials used in its coverings, such as granite, aluminum frames and special glass, together define its architectural ensemble. However, just as important as the façade of the development are the common areas that complement and ratify its construction standard. From the pilotis to the collective roof, the sophisticated, luxurious environments, the noble coverings and the state-of-the-art lighting and acoustic performance projects, where the convenience, comfort and functionality of the projects harmonize with the beauty and refinement in every detail, can increase people's positive perception, attributing even more value to the property located there.
Turmalina Residential, 04 Suites in Block 500 of the Southwest Sector
Gourmet Space of the new Sapphire Residential, in block 500 of Sudoeste
3 – Differentiated leisure Inspired by large tourist complexes spread throughout Brazil and the world, such as luxury hotels and resorts that offer unique experiences of leisure, relaxation and fun, with plenty of security, exclusivity and sophistication, high-end condominiums have been investing more and more in social environments that guarantee all residents a pleasant, functional and safe routine. After all, having a complete leisure and entertainment structure, just a few meters from home, or practically without leaving home, is an invitation to a more peaceful and healthy life for the whole family. There are options for all tastes and all ages, available at any time, with all the security of a gated community and the practicality for a daily routine in constant movement, which increasingly demands moments of relaxation and social interaction. Condominiums that offer this differential, in general, are more valued and better evaluated when it comes to the decision to buy.
Adult Pool Turmalina Residential, in block 500 of the Southwest Sector
4 – Materials and furniture When incorporating high-end properties, the advance purchase of the linens to be used in the composition of the spaces and environments of the common areas is a cost that is additional to the price of the property and ensures that the building is delivered to the new residents already furnished, equipped, decorated and optimized in order to make it more functional, elegant, sophisticated and fully aligned with the concept, standard and architectural design compatible with the standard of the apartments, which is essential for the expectations of the purchasers to be met. The quality of the materials, furniture and equipment that are part of the decorative trousseau reflect all the nobility and sophistication expected of a luxury condominium.
Party Hall of the Topaz Residential, 03 Suites, in Block 500 of Sudoeste
Academy of Sapphire Residential, in Block 500 of Sudoeste
5 – Design touches The use of design pieces and works of art in communal areas lends authorship and personality to high-end residential properties. Anything beautiful enchants and brings positive reinforcements to the unconscious, increasing the feeling of comfort and well-being. It is common for luxury condominiums to have sculptures, vases, paintings and unique landscaping to make the outdoor area more charming.
Pilotis of the Topaz Residential, in block 500 of Sudoeste
6 – Technical construction differences The construction industry, as well as its entire production chain, is constantly evolving, delivering to the real estate market more and more solutions that aim to improve and make more comfortable the lives and daily lives of residents who seek high-standard properties to live and reside in large urban centers, making the continuous updating and improvement of construction methods a mandatory routine in the planning of the best developers and construction companies in the real estate segment in general, which need to receive certification and qualification seals, audited every six months, which guarantees compliance with technical standards and adaptation to policies and quality management systems, generating greater security in the purchase of a property off-plan by the end consumer. Thus, internal masonry of apartments in concrete blocks, solid slabs, walls that divide the rooms of adjoining units in double masonry with concrete blocks and spacing filled with acoustic wool, glass with technologies that block UV rays, thermal and light performance of the units, solar water heating, photovoltaic energy generation, among other technological solutions, are some of the differentials that can currently be used in developments classified as high standard. See below the construction differentials used by Emplavi in its projects.
Emplavi construction differentials
7 – Safety and comfort The demands of an active life and constant movement in large cities, while promoting great opportunities for work, studies, health, leisure, entertainment, etc., also bring great concerns such as time management, mobility and security. As a result, families' routines become increasingly challenging, generating new daily needs, such as location, accessibility, parking, etc., in addition to items that ensure greater security for residents. Thus, features such as a biometric system installed at the entrances to apartments, electronic locks, central control of access to the condominium, closed-circuit TV with security cameras accessible through apps, a greater number of parking spaces per apartment, which accommodate two or more vehicles per family, and shared bicycle racks, can add more comfort and practicality to families' daily lives, in addition to increasing the feeling of security, further enhancing the perception of value when investing in a high-end property.
Garage Elevator Hall Turmalina Residential, in the Southwest. 4 spaces per apartment.
Bike rack Sapphire Residential, in block 500 of Sudoeste
8 – Smart and versatile projects: optimization and customization of spaces Nowadays, families are looking for spaces that allow for greater integration and coexistence without giving up comfort and privacy. The expectation of those looking for a high-standard property is to be able to optimize spaces in search of more original projects, which promote a greater similarity with their lifestyle and that of their family. Thus, reversible and more intelligent plans can provide a different dynamic to the home, such as a gourmet kitchen integrated into the living room instead of a pantry, or even a larger living room integrated into the balcony or a home office instead of another suite, which can make the day-to-day life of the whole family easier, promoting more comfort, functionality and better social and family coexistence for residents and visitors.
Expanded living room with gourmet kitchen Turmalina Residential, 04 Suites in block 500 of Sudoeste
9 – Refined finishes An architectural project for a high-end property must also include the choice of finishes, floors, skirting boards, countertops and coverings, as well as ceramics and metals that convey nobility, refinement and good taste, fully aligned with the architectural ensemble of the building. The tradition of brands, their quality, solidity and safety of the products used must be taken into consideration at all times in the purchasing decision-making process, especially when it comes to off-plan properties.
Master Suite of the Turmalina Residential, 04 Suites in the Southwest
Gourmet Kitchen of Sapphire Residential,04 Suites in the Southwest
Closet of the Topaz Residential, 03 Suites in the Southwest
Discover the Emplavi Precious Collection in Block 500 of the Southwest Sector:
Landscaping – Block 500 – Southwest
Emplavi confirms its leadership position in the high-end segment in the Capital, with its new developments recently launched, three rare gems in the new Block 500 of the Southwest Sector: Residential Tourmaline, Sapphire and Topaz. In the best location of the Southwest Sector, a neighborhood with consolidated infrastructure and surrounded by greenery, the new Quadra 500 is born, the last residential area of the neighborhood, located close to the Eixo Monumental and next to Parque das Sucupiras. It is the new reference in quality of life and housing in the Capital, with an urban design aligned with the concepts of Brasília's heritage listing, with special attention to the "bucolic scale" idealized by Lúcio Costa. Surrounded by greenery, modern and harmoniously designed to connect the dynamic routine of a big city with a more peaceful lifestyle. This is the location chosen by Emplavi to once again mark its history in the Brasília real estate market, with high-standard developments that will add more value and exclusivity to one of the most noble addresses in the Capital. The residential Topaz, with 3 Suites, Sapphire and Tourmaline, both with 4 suites, are born from a unique concept that combines strategic location, unparalleled architectural beauty, extremely high standards, differentiated leisure, innovative environments, intelligent and versatile projects, as well as a privileged view of the Brasília skyline. THE Topaz Residential will bring apartments from 139.38m² to 156.70m² with up to 3 parking spaces and private penthouses from 275.44m² to 311.02m² and 4 parking spaces. Already the Sapphire Residential, apartments from 175.34m² to 197.60m² with 4 parking spaces and private penthouses from 346.56 to 393.26m² with 4 parking spaces. And finally, the Turmalina Residential with apartments from 238.70m² to 261.58m² with 4 parking spaces and private penthouses from 472.66m² to 517.88m² and 5 parking spaces. Learn more about the history and achievements of Emplavi and its new launches in Brasília.